EUROPEAN PROFILES S.A

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TITLE OF PROJECT

 

E-Business Development

Country:

 

Serbia

Project Period:

 

23/05/2014 - 22/11/2016

Project Value:

 

€ 2.427.000

No of Staff Provided:

 

1 Key Expert

Origin of Funding:

 

European Commission IPA

Name of Client:

 

Delegation of the European Union to the Republic of Serbia

Description of Project:

 

The overall objectiveof the project of which this contract will be a part is to enhance the competitiveness of   Serbian   economy   through   the strengthening   of   private   sector   and its performance.

The  project  specific  objective   is to  increase  the  productivity  and  competitiveness of  Serbian SMEs,   their   internationalisation  and  capacity   to  innovate,  by  creating  a  more favourable environment, promotion of e-business in  order to strengthen the efficiency, quality and accessibility of products and services as well as cutting costs and administrative  procedures.

The purposes of this contract are as follows:

  • Strengthening the  legal  and  institutional  framework  to alleviate  remaining  legal,  regulatory and standardisation bottlenecks for a better e-business environment  in Serbia (in particular for e-commerce and e-invoicing and e-ordering  with I by the public sector).
  • E-Commerce  development  in  order  to  facilitate   the  e-commerce   uptake   by  SMEs  and consumers and to facilitate the creation of jobs and to increase trade competition  in Serbia.
  • G2B reinforcement in the view of deploying future technologies to make the government more flexible and be able to serve better businesses in Serbia and internationally.

The project is divided  in 3 components:

Component 1: Institutional Capacity Strengthening

This horizontal component lays the foundation for the following components 2 & 3. In particular, it aims to improve the legal and regulatory framework in Serbia.  It will also  be instrumental  to activate  the  governance improvement   by training  civil  servants  as  well  as  by reinforcing  the capacity  ofpa11icularly  focused  units in ministries.

Component 2: E-commerce development

This vertical component is focused on igniting the e-commerce environment in Serbia. It aims to improve  the  SMEs  awareness  and  readiness  to e-commerce  and  support  directly  a  number  of SMEs  having such  a project. It also focuses on improving the population readiness for using e­ commerce   (as e-consumers as well as a source of additional   revenue). 

Component 3: G2B & e-Invoicing support

The  second  vertical  component  of  the  project  aims  to  prepare  the ground  for  an  e-inv01cmg system enabled  by the future deployment of G2B service bus 

Services Provided:

 
  • Legal strengthening: Legal gap analysis report; Review of the legal framework and procedures, including recommendations; Drafting of legislative acts amendments; Drafting of Relevant laws and standards (Law on E-commerce/full transposition of Directive 2000/31/EC and amendments to other e-business related legislation)
  • Regulatory strengthening: Mapping of all regulatory and by-laws e-commerce bottle necks, including recommendations and implementations guidelines
  • Administrative capacity building:

Report on socio-economic impact on e-Commerce in Serbia (including detailed recommendations how to improve it); Preparation of TNA and ToT plan for the key project beneficiaries and institutional stakeholders (ministries, police, customs, consumer organisations) and their implementation; Trainings/ Workshops for representatives of the government, business associations, consumers' protection representatives, judge and prosecutors; Support of E-commerce unit in MTT through the preparation of its organisational structure, job profiles, work plan, coaching, on the job training; Establishment of monitoring system through an efficient coordination mechanism involving all relevant authorities; Organisation of study visits in a EU country for 8-10 employees (e-commerce EU best practice); Deployment of E-commerce intelligence method and system.

  • Promote SME e-commerce capacity: e-commerce promotion website Iinked to the portal of the National Agency for Regional Development; Promotion Events
  • SME e-commerce policy support: Development of e-commerce support instrument and development of statistical framework for monitoring e-business and e-commerce
  • SME e-commerce direct support: (Publication of Booklet; Set up of Serbian e-Trustmark)
  • Mentoring high-potential e-commerce SMEs
  • e-consumer promotion & protection
  • C2C promotion action
  • e-invoicing/ e-Ordering detailed technical specification (for MTT - Telecommunications), with summary of technical specification for the purpose of procurement and detailed cost estimation
  • G2B GSB conceptual action
  • G2B GSB technical specification 
  • Migration mapping 

Name of Partners

 

  • Exemplas Holdings Limited – Uk (Leader)

  • ACE International Consultants (ES)

  • Imorgon (HU)

  • Seidor S.A. (ES)

  • Teamnet International S.A. (RO)